How long until I see home services leads from SEO?

Paid search (Google Ads) starts generating leads within days. SEO compounds, expect meaningful movement in 60-90 days with significant impact at 6 months. GBP optimization usually moves fastest, often within 30 days for the map pack.

Will you work with my direct competitor?

No. We offer category exclusivity by geographic market. If we take on an HVAC company in Phoenix, we won't take on another HVAC company in Phoenix for the duration of our engagement. That's part of why we only accept a limited number of clients.

Do you handle service area expansion?

Yes. Once we've dominated one market, expanding into adjacent cities or neighborhoods is part of the core playbook. Each new market gets its own service-area landing pages, GBP optimization, and local citation building.

What's the minimum ad spend for home services PPC?

Minimum ad spend depends on your market and vertical, we set it based on what's required to generate enough data to optimize intelligently. For most local service businesses, that's enough to outbid the top 3 competitors consistently in your geography. For B2B and national campaigns, it's tied to CPC and expected conversion rates in your category. Below the right floor, data is too thin to optimize against, we'll tell you honestly what the minimum looks like for your specific situation during the free audit.

Austin PPC · Google Ads · Meta · Leads from day one

Austin
PPC agency.

SEOArmy is a Austin PPC agency that runs paid media around cost-per-lead, not cost-per-click. Google Ads, Meta, and paid lead gen campaigns that generate qualified leads from day one - while your SEO and AEO compound in the background.

Get your Free AI Visibility Report → How Austin PPC works ↓

Austin PPC approach

Leads from
day one.

PPC is how Austin businesses generate revenue while SEO builds. We run paid campaigns built around the economics of your vertical - emergency intent, high-ticket queries, and seasonal peaks - then optimize down to the best cost-per-lead we can achieve.

01 / GOOGLE ADS

Search and Performance Max

High-intent keyword targeting, emergency capture, and Performance Max campaigns for local businesses. Bid strategies built around your average job value, not generic targets.

02 / META ADS

Facebook and Instagram

Lead gen campaigns, retargeting, and lookalike audiences for Austin verticals where social proof and visual creative drive conversions. Not every business needs Meta - we run it when it makes sense.

03 / LOCAL SERVICES ADS

Google LSA for local

Local Services Ads (Google Guaranteed) for home services, legal, and health verticals. Pay-per-lead directly from Google - one of the highest-ROI channels for local service businesses in Austin.

04 / CALL TRACKING

Full attribution

Every lead tracked to the keyword, ad, and campaign that generated it. We know what's working and we cut what isn't - fast. No black box reporting.

05 / LANDING PAGES

Conversion optimization

PPC traffic is expensive. Landing pages built to convert - fast-loading, mobile-first, and structured around the specific search intent that drove the click.

06 / SEO BRIDGE

PPC funds SEO

We start with PPC to prove the channel and generate immediate revenue. As SEO compounds over 3-6 months, organic leads reduce your cost-per-lead and we can scale back paid spend selectively.

Free - no credit card

Get your Austin
AI Visibility Report.

We'll show you exactly how your Austin business appears across ChatGPT, Perplexity, Gemini, and Google AI Overviews - and where competitors are beating you. No cost, no obligation.

$500K+ revenue - Austin area - no credit card required

We got it.

Your AI Visibility Report will be delivered within 5-7 business days. Questions? Email support@seoarmy.co or call (833) 407-1900.

Common questions

Austin PPC Agency
FAQs.

PPC generates leads from day one once campaigns are live. Typical setup takes 1-2 weeks - keyword research, campaign architecture, landing pages, and call tracking. After launch we monitor daily, optimize weekly, and report monthly. You'll have data on cost-per-lead within the first 30 days.

Google Ads (search, PMax, LSA) for almost every Austin business. Meta for verticals where social creative and retargeting drive conversions. TikTok and YouTube where the audience and budget justify it. We don't run all platforms by default - we run what works for your vertical and your market.

It varies significantly by vertical. Home services emergency keywords typically run $25-75 CPL. Legal can run $100-400+ depending on practice area. Health and wellness varies widely. We scope realistic CPL targets during the Free AI Visibility Report based on your vertical's actual Austin market data.

Yes. We offer performance-based engagements (pay per qualified lead plus ad costs), custom monthly retainers, or a combination of both. We can also start performance to prove the channel before moving to retainer.

Custom-quoted based on your vertical, monthly ad budget, and campaign complexity. We don't publish a rate card. Qualified Austin businesses get a Free AI Visibility Report before any proposal.

Austin
PPC agency.

Leads from
day one.

Search and Performance Max

Facebook and Instagram

Google LSA for local

Full attribution

Conversion optimization

PPC funds SEO

Get your Austin
AI Visibility Report.

We got it.

Austin PPC Agency
FAQs.

Austin-area cities
we cover.

Start with a free
AI Visibility Report.

AustinPPC agency.

Leads fromday one.

Search and Performance Max

Facebook and Instagram

Google LSA for local

Full attribution

Conversion optimization

PPC funds SEO

Get your AustinAI Visibility Report.

We got it.

Austin PPC AgencyFAQs.

Austin-area citieswe cover.

Start with a freeAI Visibility Report.

Austin
PPC agency.

Leads from
day one.

Get your Austin
AI Visibility Report.

Austin PPC Agency
FAQs.

Austin-area cities
we cover.

Start with a free
AI Visibility Report.