E-commerce SEO
agency.

Revenue first, then rankings

Every engagement opens with a join between Search Console, analytics and your order data, so we can see which categories and products already earn organic revenue, which ones sit on page two with real demand behind them, and which templates are dragging everything down. That map sets the order of work. A collection page ranking eighth for a term with steady volume is usually a faster win than a new blog post, and fixing one product template can lift thousands of URLs at once. We publish the priority list, explain the reasoning, and revisit it monthly as results come in.

Store SEO splits into a few jobs that need different skills. Technical work keeps crawlers focused on pages you want indexed and keeps templates fast. On-page work makes categories and products genuinely useful to a shopper comparing options. Content answers the questions people ask before they buy, in buying guides and comparisons that link straight to the products they recommend. Authority work earns the links and mentions that tell Google and AI assistants your store is a real, trusted business. We run all four, weighted to where your store is weakest.

Prioritization also means saying what we will not do yet. A store with 30,000 indexed filter pages and slow collection templates does not need a content calendar in month one. A store with a clean, fast site and thin category copy does not need another technical audit. Seasonality shapes the plan as well: category improvements for a peak season need to be live and crawled months before it, not the week the promotion starts. We would rather do three things that move revenue this quarter than twelve that look busy in a report.

Shopping and AI answers are now part of SEO

A growing share of product discovery happens without a classic results page. Google shows free product listings and Shopping panels pulled from Merchant Center. ChatGPT, Perplexity and Google AI Mode build shortlists of products and stores, pulling from product data, reviews, retailer pages and editorial coverage. If your feed has missing GTINs, vague titles or out-of-date prices, you are filtered out before anyone reads your copy. We treat the feed and your structured data as SEO assets, audit them alongside the site, and track where your products appear in AI shopping answers as well as in organic results.

Video is part of every plan. Each SEO engagement includes one video a month, usually a product demo, comparison or how-to, published to YouTube and embedded on the matching product or category page with video schema. Reviews and user-generated content get the same treatment: we help you collect more of them, display them in crawlable markup, and answer the recurring questions they raise.

Who we are a fit for

We work with established stores, typically doing $500K+ a year, with a team that can approve changes and ship them. That floor exists because SEO compounds on what is already there: a catalog, some reviews, a brand people search for. We take one store per product category in a market, so we are never optimizing you against another client. Pricing is custom-quoted after the audit, because a 300-SKU Shopify store and a 200,000-SKU Magento catalog are different jobs.