Plenty of owners want to know where they stand in AI search without becoming the person who fixes it. The good news: the audit that shows your visibility is also the best brief you can give someone else.
What to send
- The audit PDF, which includes your score, the question table and the fix list
- The competitors AI named instead of you
- The prompt plan, if you want content created
What to ask before work starts
- Which fixes will you do first, and why those?
- Which need my access (website, Google Business Profile, directories)?
- When will you re-run the audit to check progress?
Want to see your own results?
AEO Armory runs the full audit free: real ChatGPT and Google AI Mode answers, 9 readiness checks and a prioritized fix list.
Run your free AEO audit →How to check the work
Re-run the audit after the agreed fixes. The fix checker confirms changes are live on your site, and the question table shows whether AI answers moved. Look at the trend over a few runs, since answers vary.
If you would rather not manage it, SEOArmy can do the work. Either way, start with your own free audit at AEO Armory so you have a baseline.
Frequently asked questions
Can my SEO company use an AEO audit report?
Yes. The fix list is written as instructions with evidence and ready-to-paste text, so it works as a brief.
How do I know the AEO work was done?
Re-run the audit. The fix checker confirms changes are live, and the question table shows whether answers changed.
Sully has built search-driven growth for businesses across more than 20 industries and was an early practitioner of AI search visibility, helping clients get cited by ChatGPT and Perplexity before most agencies were paying attention. Sully reviews the strategy behind every SEOArmy article. More about Sully →
