The SEOArmy Blog / Category
Structured data, crawlers, llms.txt, entities, internal links and content formats built for answer engines.

Most AI visibility problems are content problems. A meaningful minority are a rendering setting nobody checked.
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We now include a video every month in every SEO plan we run. Video gets indexed faster than text, takes up more of the results page, gets cited in AI answers and makes the written page it sits on rank better. Here is why, and how to do it without becoming a full-time creator.
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Internal linking still matters, for slightly different reasons than it used to.
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Two tools reporting different visibility scores are usually both correct about different questions.
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Your existing pages already carry whatever authority you have earned. Restructuring them is cheaper and faster than starting again.
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Blocking AI crawlers is a real option with a real cost. The decision deserves more thought than it usually gets in either direction.
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